Turbocharge the integration between your WooCommerce store and your Matomo. Get detailed insights in your shop's eCommerce activites to drive more revenue and to improve your sales funnel:
Our official Matomo WooCommerce integration will track all your WooCommerce orders and cart updates. Using WooCommerce ourselves, we have worked on a solution that tracks Ecommerce purchases and cart updates very accurately:
Compared to other Piwik/Matomo-WooCommerce integrations, this plugin works 100%.
When you install and configure the WordPress plugin, you will get detailed Ecommerce reports and metrics:
This is why we give you a 100% unconditional, easy, fast, and hassle-free money back guarantee for 30 days. There are no strings attached.
So start taking advantage of Matomo's advanced ecommerce features now and let us know how you do. We are happy to help you get started.
We at InnoCraft are the creators of Matomo and know it better than anyone else. This means all plugins are perfectly integrated into Matomo and come with outstanding features and quality to grow your business. We help our clients get started, configure, monitor and make the most of their Matomo analytics service. We also offer unique analytics products and services that help grow your business and meet the needs of medium and large businesses alike.
This plugin is built and maintained by the creators of Matomo.
Which WooCommerce versions are supported?
WooCommerce 2 and WooCommerce 3 are supported.
Which WordPress versions are supported?
The plugin has been tested with WordPress 4.5 and higher. It also supports WordPress 5.X.
Does the plugin support product variations / variables?
Yes, product variations are supported.
Does the plugin support WooCommerce Subscriptions?
Yes, the WooCommerce Subscription plugin is supported and renewals are tracked as well.
How is this plugin different to other WooCommerce Matomo / Piwik plugins?
Other plugins don't really work at all, and if they work they don't track the data correctly.
As we are using WooCommerce ourselves on the matomo.org Marketplace we can ensure it works very well, is stable and it doesn't have any known security issues.
This plugin tracks the data in a special way to ensure very accurate tracking of cart updates and orders that you won't get anywhere else. This allows you for example to much better find out where your users abandon your cart. As the creators of Matomo, we can also ensure that the data is tracked correctly.
Another benefit of our solution is, that it tracks orders and cart updates even if a user is using an ad-blocker. In this case you might not see any page views, but still be able to analyze all ecommerce related information.
Do I still need a plugin to track regular page views, events, etc?
Yes, you will still need a plugin do track regular pageviews, outlinks, downloads and more. We recommend to use our WooCommerce plugin in combination with WP-Matomo/WP-Piwik.
How do I install and update the plugin on WooCommerce?
Once you have installed this plugin on your Matomo, go to "Administration" and then "WooCommerce" in Matomo. There you will find straight forward installation instructions and the download of the WooCommerce plugin.
You will be able to update the WooCommerce plugin with just one click.
Are there any known issues?
It currently may create once a new visitor as soon as a cart is updated. If this is the case, all following pageviews and actions will be tracked into the newly created visitor. This happens only when for example a user visited your shop in the past, deletes all the cookies and then visits your shop again. It may also happen when opening the website in an "Igncognito window" in your browser. We will be solving this issue in Matomo itself.
Are there any other requirements?
The WooCommerce server needs to be able to ping (via HTTP/S) your Matomo installation in order to track orders and cart updates.
If you don't know what that means, you very likely don't need to worry about it and it will just work.
Where do I find the logs of the WooCommerce plugin?
If you enable the logging of all tracking requests to a file, you will find the logs under